eSalon is a subscription-based hair color company that blends art and science to formulate at-home hair color online. Clients can subscribe to order their customized hair color or schedule an appointment to come in for professional salon services. The below is one of many advertorials I created. An advertorial is an advertisement that gives information about a product in the style of a subjective article. I wanted to design a free flowing, scrollable article that was inviting. The visual styling was based on eSalon’s branding at the time.
(eSalon has recently rebranded)